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Dealer guide

Can a dealer post major units to Facebook Marketplace automatically?

Short answer

Yes, with limits that keep accounts safe. Dealer Portal builds a ready-to-post list from your major unit inventory, and a Chrome extension on each salesperson's computer posts units to Facebook Marketplace from their own profile: spaced out, between 8am and 9pm, within a daily limit. If Facebook asks for a login or check, it stops and waits for a person.

How the posting works

  • Ready-to-post list built from your unit inventory, refreshed every few hours
  • Posts from each salesperson's own profile through the Dealer Portal Chrome extension, paired with a one-time token
  • Paced like a person: it fills the form at human speed, uploads photos and publishes, spaced out between 8am and 9pm within a daily limit
  • Dry run by default: the form is filled but nothing publishes until you turn it on
  • Stops for humans: a Facebook login, checkpoint, captcha or restriction pauses posting and shows "Needs human". It never tries to get around them
  • Sold units: when a unit drops out of inventory, it's marked sold

Status at a glance

The Facebook module's status board shows queued, posted, failed, removed and sold units. Admins manage the posting rules, and salespeople can be limited to their own posts in Team.

What you need

  • Chrome on each salesperson's computer, signed in to their own Facebook
  • Your major units syncing from Lightspeed
With Dealer Portal

Three steps.

Install the Chrome extension

Download it from Settings and load it in Chrome.

Pair each salesperson

Add a poster and paste the pairing token.

Turn off dry run

When the test posts look right, go live.

FAQ

Common questions.

Whose Facebook account posts the unit?

Each salesperson's own profile, through the Chrome extension on their computer.

Does it post around the clock?

No. It posts between 8am and 9pm, spaced out, within a daily limit.

What if Facebook asks for a check?

Posting stops and the unit shows "Needs human" until someone handles it in Facebook.

Can I test first?

Yes. Dry run is on by default.

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